Digital Talks: The future of digital banking x Karin Van Hoecke (KBC)
What are Digital Talks?
Ever wondered how the world's best banking app was built? Or how AI is reshaping financial services beyond the hype? Digital Talks brings you inside conversations with the architects of tomorrow's digital landscape - not just their vision but the concrete steps they took to get there.
Episode 1: The Future of Digital Banking x Karin Van Hoecke
Meet Karin Van Hoecke, General Manager of Digital Transformation & Data at KBC and the visionary behind the world's best banking app, which became the hub for 2.3 million people's daily routine.
Imagine a banking experience that fits seamlessly into your life—whether you're buying a car, planning your budget, or simply managing your day-to-day finances. In the first episode of "Digital Talks", Karin reveals how KBC's journey began with their first mobile banking app in 2011, and the pivotal decision that followed: stay a traditional bank with a good app, or reimagine what banking could be. By blending bleeding-edge technology with human-centred design, KBC created a more thoughtful and more personal way to cater the needs of their users and help them manage finances seamlessly.
In this episode, learn how KBC:
- Turns feedback into innovation: KBC's iterative development process, updated every six months, ensures every feature is refined with real user input. From feasibility checks to customer experience reviews, this approach means you get tools that work for you, every time.
- Harnesses AI to improve lives: For over six years, KBC has been using AI to enhance efficiency, reduce costs, and provide more accurate advice. Whether it's personalised marketing, fraud prevention, or streamlining claims, AI is the invisible force making KBC's banking smoother and streamlined.
- Balances speed with trust: Advanced AI isn't just about being fast—it's about being right. KBC ensures accuracy by introducing thoughtful touches to build user's confidence in its AI-driven systems.
- Redefines banking through ecosystems: Banking isn't just about accounts anymore. With partnerships in housing and mobility, KBC embeds financial services seamlessly into the experiences that matter most in your life.
- Puts the user in control with personalisation: From tailored budgeting tools to curated news feeds, KBC's app lets you shape your financial journey. It's not just a banking app—it's your banking app, designed to fit your unique lifestyle.
Join us for a candid conversation about the future of digital services, where Karin shares both KBC's successes and challenges on their journey to redefine the modern digital banking experience.
Watch now to learn how KBC is setting new FinTech standards and inspiring a revolution in digital transformation.